what are the updates relevant to developers on advertising, search, news and browser?

Updates Relevant to Developers on Advertising, Search, News, and Browser

Advertising and Marketing

• App Store Connect Enhancements:
  • Deep Links for Custom Product Pages: This feature allows developers to market their app with continuity from the link someone clicks to the experience they see in the app. (What’s new in App Store Connect)
  • Promote Your App Feature: This new feature in the App Store Connect app on iOS and iPadOS helps developers generate marketing assets for their app's significant moments, such as launches or new versions, and share them on social media directly from their iPhone or iPad. (What’s new in App Store Connect)

Browser Management

• Safari Management:
  • Safari Extensions Management: IT professionals can now manage Safari extensions on iOS, iPadOS, and macOS using a new Safari extension configuration. This allows organizations to define which extensions are available to their users. (What’s new in device management)

Data and Analytics

• App Store Connect API:
  • New Reports: Developers can now export 50 new reports, including data about App Store engagement, downloads, sales, and app usage. This makes it easier to get App Store Connect data into their own databases for analysis and improvement. (What’s new in App Store Connect)

Relevant Sessions

1. What’s new in device management
2. What’s new in App Store Connect

These updates provide developers with new tools and features to enhance their app marketing, manage browser extensions, and analyze app performance data more effectively.