Universal links (Associated Domains, apple-app-site-association)

Generated on 9/3/2024

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Universal links are a key feature discussed in the WWDC sessions, particularly in the context of app intents and App Store Connect. Universal links allow users to access specific content within your app, whether or not the app is installed. They can be used to deep link to specific content, such as a trail in a trails app, by using a URL representation of app entities, enums, and intents. This makes it possible for Siri and shortcuts to treat them like links to specific content, enhancing the user experience by allowing actions to open URLs or make them shareable.

In the session What’s new in App Intents, it is explained how you can extend your app entities to support URL representable entities, using the entity's identifier as an interpolated value.

Additionally, in the session What’s new in App Store Connect, deep links are highlighted as a way to improve the user experience from custom product pages on the App Store. These deep links can be universal links recognized by your app's code, allowing for a seamless transition from an ad or a custom product page to the specific content within your app.

For more detailed information, you can refer to the chapters "Universal links" in the session "What’s new in App Intents" and "Reach customers" in the session "What’s new in App Store Connect".