how to get promoted

Generated on 11/21/2024

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To promote your app effectively, Apple has introduced several features and tools that can help you gain visibility and attract users. Here are some key points from the WWDC sessions:

  1. Promote Your App Feature: In the session What’s new in App Store Connect, Apple introduced a new feature in the App Store Connect app that allows you to generate marketing assets for your app's significant moments, such as launches or updates. You can easily share these assets on social media directly from your iPhone or iPad.

  2. Featuring Nominations: You can submit a featuring nomination to the editorial team to highlight upcoming changes or updates to your app. This can increase the chances of your app being featured on the App Store, as discussed in the session What’s new in App Store Connect.

  3. Winback Offers: The session Implement App Store Offers introduced winback offers, which are designed to re-engage expired subscribers. These offers can be promoted on the App Store and through your own marketing channels.

  4. Promotional Offers: In the session Explore App Store server APIs for In-App Purchase, Apple explained how to create promotional offers using the App Store server library. These offers can be targeted to specific customers to encourage subscriptions or purchases.

These tools and strategies can help you effectively promote your app and increase its visibility on the App Store.