generative AI | Ask WWDC

Apple's WWDC sessions have highlighted several aspects of generative AI, particularly focusing on the integration and safety of on-device foundation models. Here are some key points from the sessions:

Foundation Models Framework: Apple introduced the Foundation Models framework, which allows developers to integrate generative AI into their apps. This framework is designed to run on-device, ensuring user privacy and low latency. It supports a wide range of applications, from generating bedtime stories to planning vacations, and includes built-in safety mitigations to prevent misuse (Explore prompt design & safety for on-device foundation models).
Apple Intelligence: This is a personal intelligence system that brings powerful generative models to Apple's platforms, such as iOS, iPadOS, and macOS. It is deeply integrated into system features and apps, providing capabilities for understanding and generating language and images while maintaining user privacy (Platforms State of the Union).
Generative Tools and Xcode: Apple is enhancing its developer tools with generative intelligence capabilities. Xcode now includes features like Predictive Code Completion and integration with models like ChatGPT, allowing developers to interact with code using natural language (Platforms State of the Union).
AI Safety and Prompt Design: Apple emphasizes the importance of designing safe generative AI experiences. The Foundation Models framework includes guardrails to block harmful inputs and outputs, and Apple provides guidelines for prompt design to ensure robust and safe AI interactions (Explore prompt design & safety for on-device foundation models).

These sessions provide a comprehensive overview of how Apple is integrating generative AI into its ecosystem, focusing on privacy, safety, and developer tools to enhance user experiences.