What's new with the games app?
Asked on 06/11/2025
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The new Apple Games app, introduced at WWDC 2025, is a comprehensive platform designed to enhance the gaming experience on Apple devices. It comes pre-installed on iPhone, iPad, and Mac, and serves as an all-in-one destination for players to launch games, discover new ones, and engage with friends. Here are some key features of the Games app:
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Home Tab: This section highlights events happening in games, updates on friends' Game Center activity, curated game collections, and more. Players can also see what their friends have been playing and receive personalized recommendations.
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Integration with Game Center: The Games app leverages Game Center features such as achievements, leaderboards, challenges, and activities to enhance player engagement. These features allow players to track progress, compete with friends, and discover new games.
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Play Together Tab: This tab shows ongoing activity from Game Center friends, such as invites, multiplayer progress, and score updates. It also allows players to start new challenges or multiplayer activities.
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Library and Search: Players can find all their installed games in one place and discover new games through the Search tab.
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Game Pages: Each game has a dedicated page displaying details like achievements, leaderboards, and multiplayer activities. This helps new players get excited about the game and existing players to track their progress.
For more detailed information on how to engage players with the Apple Games app, you can refer to the session Engage players with the Apple Games app (00:00:00).

Engage players with the Apple Games app
Meet the Games app – a new destination for players to keep up with what’s happening in their games, discover new ones, and play with friends, all in one place. Learn how to set up your game for optimal visibility in the Games app, integrate Game Center to enable social play, and keep players coming back with In-App Events. To get the most out of this session, we also recommend watching “Get started with Game Center”.

What’s new in App Store Connect
Get the latest updates for App Store Connect, including the new web UI for build delivery and enhancements to TestFlight notifications. We’ll also discuss new app discovery features and enhancements, such as keywords for custom product pages, Accessibility Nutrition Labels, and age ratings updates. Additionally, learn about new functionalities like In-App Purchase offer codes and review summarization tools.

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